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Consumer brand · Gulf & EU

Premium D2C launch film

Cinematic launch campaign with performance creative variants for Meta and YouTube.

Premium D2C launch film

Challenge

High AOV product needing trust and desire quickly; limited UGC; strict brand guidelines.

Approach

Hero brand film, modular shot list for 15s/30s/6s variants, and always-on testing roadmap.

Outcome

Strong launch week MER with creative winners identified within 14 days.

  • 3.8×

    Launch MER

  • +41%

    Thumb-stop lift

  • +18%

    Add-to-cart rate

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