B2B technology · Europe

Pipeline velocity for B2B SaaS

Linked demand gen with technical SEO and product narrative film for a Series B SaaS entering new EU markets.

Challenge

Long sales cycles, low branded search in new locales, and generic creative that failed differentiation.

ABM-aligned media, hreflang and crawl hygiene, and a flagship product film plus cut-downs for paid social.

More qualified demos per region and clearer SERP ownership for non-brand solution terms.